In today’s fast-paced world, the importance of authenticity and positivity cannot be overstated. In part three of our conversation with Ryan Cazella, we’re talking about how to maintain a positive and grateful attitude when so much negativity surrounds us on social media. We’ll explore how these values shape our lives and influence the way we connect with others.
Ryan talks about the importance of making the most of the opportunities in front of you and reminds us that success isn’t just about outcomes. It’s about effort, perspective, and the willingness to go after what matters most.
Here’s what we discuss in this episode:
💡 Authenticity stands out in a world full of noise
🧠 Your mindset shapes your outcomes
🙏 Gratitude creates a stronger perspective on life
🚀 Taking action matters more than getting it perfect
0:00 – Social Media Marketing
2:14 – Positivity and Gratitude
6:08 – Leaving a Legacy
9:02 – Final thoughts
Featured Keyword & Other Tags
Entrepreneurship, mindset, startup, business planning, business ideas, growth mindset,
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Transcript (Click To Read)
Ryan Casella: Clark.
Clark: I’m Clark Speaks, the catastrophic injury lawyer. Welcome to the verdict. Looks like to me that you’re also, you know, you’re, uh, doing a lot of, uh, digital content creation. Um, one of the first videos I saw was you in a contest. And, uh, you know, you were having a contest. You know, it was kind of a social. It was kind of athletic. It was kind of. And it was, uh, kind of funny. And then, uh, you know, I saw another video of you, uh, when you’re traveling for your college sports and you’re going to other college campuses, like, what’s going on there? What are you trying to do? What is the purpose of that and how does it fit into your mission?
Ryan Casella: Yeah, so with that, again, it started as just a main thing to consolidate all my. What I was doing. But then again, I was learning that it’s 2026. You know, like social media and marketing and stuff is the future. I mean, look around. Everyone’s on their phones all day long looking at stuff, consuming media, so why would I not be someone to kind of like, capitalize off that and even. But the starting goal for this was to build up that following and use the podcast. I also have a podcast and use that to build enough of a following so that I can use it to promote Lineage when Lineage goes public, which is going to be this week. And from there, though, it’s just kind of also gone where I’ve had fun with it, where, you know, I’m just trying to be genuine and authentic because I’m learning, like, everyone beats around the bush with, with everything nowadays, with how they feel about, you know, like, jobs or girls or everyone just. It doesn’t. Isn’t truly authentic and honest. And I’m just trying to show, you know, me kind of living my life because I think I do have a good outlook on things where, you know, I try to be funny and enjoy and experience things, but I also want to work hard. I care about my health and I’ve got, I feel like a pretty good understanding of, of kind of the way that, that I like to live. And I feel like it’s cool to show that to others. Like, it’s cool to care. It’s cool to experience things. But again, endgame is like, I’m going to build this, this following up enough, and I already have done a pretty good job. These things just take time and it’s just compounding and day after day and staying consistent with it. But then again, I can use that to pitch my one product and again, say I, uh, Got a million views and I only convert on 0.1%. That’s 1,000 people. Instead of me explaining it to you and then having to explain to the next person and using all this time and energy, this will just make it easier for me to explain what I’m doing and get it out to more people at once.
Clark: So one of the things as I’m talking to you, it occurs to me is you see a lot of things, uh, on social media, TV or whatever media that you want to consume, where people are really pessimistic about where we are as a society, as a humanity, and, uh, the future. And they’re sort of down on those concepts, like people thinking, oh, I’m graduating from college at the worst possible time. There’s AI is taking over everything. And you don’t seem to have that mentality at all. What’s different? What do you see that other people don’t see?
Ryan Casella: So I think mentality and stuff is so important. And, um, I love, like, John Gordon, he’s a good author, where he talks about this where, again, you can either be an energy vampire or you can be kind of like an enter. I don’t know the other word for it, but, you know, it’s like two of the same people. You go in on Monday at work, who would you rather have?
Clark: You can either consume or create.
Ryan Casella: You want someone that comes in, oh, it’s Monday. Oh, the weather sucks. It’s raining. Oh, ah, long day of work. Oh, uh, this happened. My weekend sucked. Or someone that comes in there, hey, how you doing, man? It’s a great day. Like, you know, we’re already doing this anyways. Like, let’s get after it. They’re talking about, you know, they’re positive, they want to work out, they want to talk about different ideas to make money. They just have a good outlook on life. And I actually saw. And it’s like that person is who you want to be with in sports, in anything. You go to a party, there’s no one there. It’s like, oh, you can be down, or you can just make the best out of every situation you’re in. Half glass full versus half or glass half empty kind of deal. And, you know, it’s just, we are so grateful and perspective is so important in these things because you look around and it’s like, I mean, I want. I woke up today, you know, two, I could take a hot shower. Like, you look at the grand scheme of things, it’s like, it’s so important to be grateful and understand kind of what we have. And there was a good story, actually, I’m going to tell this terribly, but it was about the two twin sons. Have you heard about this one? So there’s two twin sons and one of them was, was like homeless and he had like drug problems and he had substance problems. The other one was a very successful entrepreneur and did very well in life. And they asked the two sons, like they asked the poor one, so why are you the way you are? And he’s like, oh, well, I grew up in an abusive household. My dad beat me. Um, he was never home. My mom was, was gone. Like, this is why I am the way I am. And they asked the same rich, successful one, they’re like, why are you the way they are? And he’s like, my dad beat me, an abusive household, blah, blah, blah. You know, the successful one used those circumstances to build him up and he didn’t let that define him. And I’m learning. I mean, you talk to some of these, like, people have come from so much less than me and have done so much more. Like, I have this opportunity and I’m able bodied and why would I not take full advantage of that? Why would I not try to be the best possible version of myself physically, mentally? You know, I’m learning, like, your brain is like a muscle too. You can read, you can do all these things to just improve it and constantly improve yourself. And I have this, I’m so blessed to have this, this ability to do it. So why would I not take full advantage of it? Like, life is so great, you know, Sunsets, sunrises, like, there’s so much to be grateful for and appreciative that I don’t know why you don’t just wake up every day just smiling like, man, life is truly great.
Clark: Have you always sort of had this perspective on, uh, on gratitude and, and enthusiasm? Or is this something that’s, that’s new since you got back from your trip.
Ryan Casella: I’ve always had this mentality and the people that know me kind of know I’ve always been like this or have been energetic, um, a hard worker and just values of my dad’s instilled in me and my mom as a kid. But it’s almost like everything has almost gotten amplified since I’ve come back where I’ve always had these qualities. But it’s like instead of, you know, spending all this time setting up like a social event or something for my fraternity, it’s like now I can, it’s almost like. And again, it’s made Me so much more in touch with my faith as well, where God has kind of given me this purpose and I know that I have to row. But if I just trust in his plan and do, do the right thing every day, I just trust in it so much and I don’t know where it’s going to go, but I’m m just like I’m trying to enjoy the journey because I know I’ll uh, look back on it and be just so happy that everything. And I don’t know the future, what it holds, but I feel good about it and I’m very trusting in it.
Clark: So one of the things that I try to do when I’m talking to my kids or my family or even when I’m thinking about my own self, uh, is what I’ll do is I’ll look ahead 20, 30, 40 years to the end of the road. And this way of looking at things started for me when I had an aunt that I was really close to. Most successful person I’ve ever known in my life. Never worked a day in her life, but just had this huge impact, just this phenomenal person. And I remember being at her celebration. She died, ah, uh, younger uh, than she should have. But I remember being at her celebration of life and all these people came up and every single one of them talked about this amazing impact that she had had on their, on their life and on their world. And they were all had like a very different perspective. Right. It wasn’t like all from just her church group or just her kids or just her. It was like different people in different ways. And so I thought at that point in time, you know what I need to be more intentional about how, how uh, the things that I’m doing about what I’m going to be able to say about myself at the end of the road, what I’m going to be able to look back and be. Feel like I’m proud that I was able to impact and contribute that. So. So, uh, you know, 100 years from now, whenever it is, when you’re looking back and you’re looking at what you’ve accomplished, what you’ve done, what do you want to be able to say about yourself?
Ryan Casella: Yeah, that’s a great question. Again, I just want to be able to say that I impacted a lot of people in a great way, kind of like your aunt, where, you know, I help people get more connected with their family again. And I was able to just share my lifestyle and encourage others to work hard, be happy, like be a good person. You Know, you go to Chick Fil A or something, it’s like, be nice to that worker. You know? Like, it’s crazy how just you can make someone feel so good and kind of make their day, and it requires such little effort. You know, I was talking to Coach, Coach Rowe about different things about, like, coaching youth sports and stuff. And I know you have some experience doing that as well. And it’s just wild, the impact you can have on these kids where you’re just like, oh, I was just kind of coaching. And then you get a text message, like, a few years down the line, or, you know, parents like, hey, you don’t understand how much that meant for my kid. And I’m the same way where I still remember coaches that I had when I was in fifth grade, like, the young college guy, or people that had, like, a profound impact on my life or my friends, dads, or even my own dad and stuff. And I’m like, that’s what truly matters. And you’re not going to remember everything, but it’s like people will always remember how you made them feel. And even with your kids and stuff, it’s like, I look back with my own dad, the things I remember the most is us spending time together on lacrosse tournaments, or my mom in the backyard playing with me, hanging out with my siblings spending time like that. I don’t remember the materials and stuff, or even the trips. I remember the quality time more than I remember what I ate for dinner that night. So I’m just learning that. That I just want to have that impact, uh, and really bring, like, a positive light, because life is truly so great, and it’s important that we know that. And spending time with your family and sharing stories and stuff, like, that’s what life is about.
Clark: Okay, as we wrap up, tell me what are the. What. What is your sort of parting message that you want to give to people? What if. What. What do you. Is there anything that you want to sort of wrap up with to, uh, put this all together for people?
Ryan Casella: I haven’t thought about that. I’ve. I’ve been the one entered. I don’t maybe just take the risk. I mean, if you have an idea or you have a dream, go chase it. We only have one life. And the pain of failure now will hurt a whole lot less than the pain of regret 40 years down the line. And even if this thing crumbles and falls and burns in a fire, at least I’ll be able to look back and say that I tried and I gave it an honest attempt, which I think 99% of people can’t do because they’re too scared of fear. We’re such a fear based society where, oh, what about, what do they think of me? Or what? And it’s like at the end of the day, it’s your life, you know, like, do what makes you happy, do what brings you joy and fulfillment in life and go chase that. If you’re passionate about something, go. And if it doesn’t work, it doesn’t work. At least you could say you tried, you know? And I don’t know, once you, once you adopt the mentality, it really is freeing and it’s just a good way to live life. So, uh, I guess that’ll be just my last message.
Clark: All right, Ryan, thank you so much for being here. I appreciate it. That was fantastic.
Ryan Casella: Yeah, thank you for having me on. This was awesome.
Clark: Thanks for joining us. Don’t forget to subscribe and follow us to stay up to date with our weekly episodes. We’ll see you next time.
